
I’m Jeannie Spiro,
wife, mom, former sales professional and Business Strategist on a mission to help women coaches and service-based business owners create a passion driven, multiple 6 or 7-figure business they love – at midlife.
I should have known I was supposed to be an entrepreneur…
…but it took me until 44 to become one.
Not knowing what I wanted to do or be when I grew up, I stumbled into the health insurance and employee benefits industry just after college and stayed there for 20 years.
It was a great career, but about every two years I moved into new positions.
From selling insurance to seniors, to recruiting physicians, to managing 1,000's of clients, retaining them and upselling them into additional services, to managing a 10 woman sales team and growing a sales division from virtually nothing into multiple hundred's of thousands in revenue, I was fortunate to have a vast and rich career in corporate.

Corporate became my entrepreneurial playing field where I got to learn everything about business from my various sales and executive positions. But as the years went on, corporate started to take a toll on me.
And then one day while at work,
my boss collapsed
and died in our office.
After Jim’s passing I took a new position working for an entrepreneur in a wealth management firm. It was there that he taught me the entrepreneurial ropes and where I got first hand experience by watching him mentor other business owners with their finances, businesses and growth strategies.
It’s also where it gave me the courage to start my part-time coaching business.
Discovering that I was a….
…gifted speaker.
…natural strategist.
…creative thinker.
…smart sales person.
I realized that my experience and strengths in strategic thinking, negotiation, sales, managing sales teams, delivering sales presentations, and client renewal and retention had given me a great foundation to go out on my own and mentor others.
After 3 years of growing my part-time coaching business on the side – I decided it was time to make the leap into full blown entrepreneurship.

I wish I could tell you that I’d been smart about my decision to quit my job – but the truth is, I quit without much of a plan.
Six months later I had a failing coaching business.
Determined not to return to my job, I decided to focus only on ways to generate clients and revenue quickly.
Desperate for clients, I decided to focus on ways to attract them through speaking.
It was there that I knew I’d be able to attract and convert them into my coaching programs quickly and with ease.
Within months of focusing on attracting clients through speaking,
workshops and events I…




Within 12 months I made $137,000
in my coaching business.
Everything I'd been doing during those first 6 months of full-time entrepreneurship was wrong.
All the wrong marketing strategies.
In the wrong order.
In the wrong business model.
I’d wasted hours of time and money trying to figure out how to get clients and make money consistently.
And when I scrapped most of the strategies and focused on ones I knew would work – I had a 6-figure coaching business.
So I repeated the formula again and again year after year.
Now I have a multiple 6-figure business I love
that helps my clients grow, monetize and
scale their business too.
If I've Learned Anything It's That…
There is a faster and easier way to get to multiple 6 and 7-figures.
And because I felt I didn't have time to waste (remember – I was 44 when I started), I learned what to focus on, what to avoid and how to make strategic decisions that would create the business I most wanted. We all have a tendency to overcomplicate our business growth, but as midlife women, we don't have time for complication – we're here to make an impact and make an incredibly living while doing so, but if we're working too much – weren't not going to have the lifestyle we most want.
There are several core elements to growing and scaling a lifestyle based business that makes multiple 6 or 7-figures:
There's really a process to it and I can show you the exact marketing strategies, business model and path to reach your success faster and easier.
And I’ll teach you what to do every step of the way.
I know quite a few things about speaking, selling, marketing and making multiple 6-figures and can show you just what to do.
I've overcome a lot to get to where I am today, that’s why I want to help.
I believe that mastering entrepreneurship, making money and growing a business you love is entirely possible when you have a guide showing you the way.
It doesn't have to be hard – you just need to know what to do.
And when you have the right guide, it makes it that much easier.
That's why I'd like to invite you to work with me.
Whether you're a coach or service-based business owner who's been at it for a time and still isn't quite where you'd like to be revenue wise yet.
Or an advancing business owner who's close to 6-figures and wants to scale without working too hard.
Or an established coach or service-based business owner who's ready to streamline and scale your 6-figure business to multiple 7-figures. I can help.
I’ll teach you the strategies, help you find the lifestyle business model that supports you best, create a sales system that generates the revenue you want, determine the best marketing strategies that will allow for more visibility, organic lead generation and growth and guide you to build the best team to support you with your business growth.

Don’t you think it’s time you had the support you need to grow, scale and monetize your business?
If you're ready to take the next step and want guidance
to grow your business:

About your coach
Jeannie Spiro is Business Strategist and Coach specializing in helping her clients grow, monetize and scale their passion based business to multiple 6 figures and beyond through her strategic coaching process that allows midlife women business owners to make more money while working less. She lives outside Newport, Rhode Island with her family and their perfectly imperfect dog, Posey.