Episode 53
Maximize Your Profits with Less Programs
July 26, 2024

Hey there, welcome back to the Midlife CEO Podcast! In this episode, we’re diving into a topic that’s super important for women coaches and service providers: how to make more money by offering fewer programs. This might sound counterintuitive, however, it can really simplify your business, boost your revenue, and increase your impact.
Key Takeaways:
Balancing Impact and Income:
As coaches and service providers, we all want to make a difference and make an income.
It’s important to align your services with both goals to build a sustainable, profitable and impactful business.
The Challenge of Offering Too Many Programs:
Having too many programs can spread you thin and complicate your business.
Each program needs its own marketing and sales system, which can be overwhelming.
The Power of Narrowing Down:
Focusing on fewer, high-impact programs can lead to greater success.
Jeannie shares how she narrowed down her offerings to three core services, leading to her first multiple six-figure year.
Resistance to Narrowing Down:
Many often resist offering fewer programs, fearing it will limit their revenue growth.
Jeannie explains why narrowing down can actually help you expand your impact and revenue.
Action Step:
Think about how much money you want to make and how many people you want to serve. Do you think adding more services each year will make running your business easier or harder? Aim for a lean, efficient approach that lets you enjoy your work, serve clients effectively, and maximize your profits.
Next Steps:
Ready to turn your expertise into a signature program that allows you to serve more people, make more money and make a bigger difference? Here are several ways we can work together:
1) Use Speaking as A Marketing System to Attract More Clients Into Your Signature Program: Download the free High-Ticket Talks(TM) Private Podcast Series here.
2) Ready to turn your private coaching and service-based work into more clients and money in your business? Let’s connect about Impact. Learn more here.
Thanks for listening! Tune in to the next episode for more tips on growing a profitable business you love at midlife.

Hey there!
I’m Jeannie Spiro, business coach and strategist for woman coaches and service-providers. Want to make more money in your business? Here’s how I can help.
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