As a business and marketing strategist who supports business coaches, heart-centered entrepreneurs, and transformational leaders, I did (and still do!) need a roadmap to achieve my goals. And the same steps I used to earn my first 6 figures in my first 12 months in business are the steps I teach my mastermind and private clients to help them achieve their goals, too.
And today I want to share it with you.
What’s so great about a roadmap?
There are many “roadmaps,” “blueprints,” and “signature systems,” already out there so what makes this one any different?
I have to be honest … I don’t know for sure. But when you see the steps you may be surprised.
We all tend to think we can corner the market when it comes to how to support other business owners and so we do our best to “stand out” and to differentiate ourselves from the crowd. And the absolute easiest way to do that? Be YOU!
Scarcity or abundance … your choice
Forget about other people doing similar work. Forget about scarcity thinking of not enough potential clients out there, not enough people to fill the seats, launch a group, sell a course. Trust me on this … there is an ABUNDANCE OF CLIENTS out there. You just need to know where they are, how to attract them, and how to convert interested prospects to sales.
And now I’m going to back up to what comes before attraction and conversion … monetizing your services, offers, products.
And these are the foundational pillars behind the steps in my Roadmap to an Abundance of Clients … a new free resource I developed to outline and share my exact process and you can grab it here.
In it I give you the steps to generate more ideal clients, simplify your marketing, and how to establish your own system for an abundance of clients.
Common roadblocks on the path to success
And the roadblocks? Well, there are a few. Some common and unfortunately frequent pitfalls when growing a business have to do with:
- Serving the masses instead of a specific niche.
- Leveraging too soon with courses and group programs.
- Creating a multitude of marketing activities to keep up with.
Can you relate? I can because this was me … and in a short time, I figured it out, created a system and now generate consistent leads with a streamlined, simple process. But better than that? I teach my clients how to do the same.
Solutions, Strategies, and Success
Enough about what doesn’t work. Let’s move into what to do.
Here’s the skinny on the roadmap:
- Identify your avatar.
- Focus on getting 1:1 clients.
- Create a desirable offer.
- Rapid lead generation.
- Use ONE marketing strategy.
- Master your sales conversations.
There you have it. Well, the framework of the roadmap. And yes, each step requires sub-steps and strategy. Some of it you may already have in place or be very close to optimizing. Some you may find are exactly what you need to turn up the volume on your business.
To fill in the framework with more detail so you can start creating and implementing your roadmap, grab your own copy of The Roadmap to an Abundance of Clients right here. And when you do, you’ll also get a short series of emails from me supporting you to keep traveling along the path to reach your goals.
Do you already see some new pathways around prior roadblocks in your journey? I’d love to know. Let's talk about it right here in the comments after you download your copy of the Roadmap.