How to Build a Stand Out Brand for Your Business

Have you been growing your business for a while and you’re not seeing the growth you’d like? Then one thing to consider is to create a brand for your business. When you think about it, every business has a brand. Think of Coca-Cola and maybe the first thing that comes to mind are their colors,…

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The Fine Line of Getting Personal in Your Business

There’s a marketing trend and it’s this—people are getting personal. Have you noticed it too? It turns out that the best engagement online seems to happen when you start getting personal. Why? Because consumers want to know who they’re buying from. They want to know that you are a real person. Think about it, if…

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How to take Your Business Seriously

It started off as a hobby and then came decisions and responsibilities. Like many new solo entrepreneurs my desire to grow my hobby was strong but I didn’t have to clue what to do first.  Instead of approaching it as if I was going to take a chance on my success I approached it like…

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Is Your Spouse or Partner on Board?

Just because you have a solo business doesn’t mean you’re in it alone. If you have a spouse or partner odds are they’re in it with you even if they’re not doing the hands on work. Here are six ways to work with your spouse or partner so they will support you as you build…

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